Corporate Identity Entrant: Lukas Lindemann Rosinski, Hamburg Lukas Lindemann Rosinski
"Size Matters"

Credits
Corporate Name of Client: Lukas Lindemann Rosinski
Agency: Lukas Lindemann Rosinski , Hamburg
Chief Creative Officers: Arno Lindemann/Bernhard Lukas
Copywriter: Thomas Heyen
Art Director: Markus Kremer
Graphic Designer: Alexander Roetterink
Programming: Grimm Gallun Holtappels, Hamburg
Post Production: Deli Pictures, Hamburg
Audioproduction: Studio Funk, Hamburg
Editor: Jan Richter
Interactive Producers: Bianca Mack/Andreas Coutsoumbelis
Visual Effects: Jan Richter/Rafael Ahamad
Producer: Michael Reissinger

Concept: When Bernhard Lukas, Arno Lindemann and Bent Rosinski started their own ad-agency, they were looking for a logo that contained something personal from each founder. They discovered a particular point: The length of their names were proportional to their actual heights and were proportional to each other (60%, 100%, 80%). And thus, the concept for their Corporate Identity was born: SIZE MATTERS.