The NEW Category Finalists
| The NEW Category | ||
| Entrant | Product / Service | |
| ART+COM, Berlin | The Kinetic Sculpture for the BMW Museum | view details |
| beacon communications k.k., Tokyo | Premium Vidal Sassoon | view details |
| Clemenger BBDO, Wellington | Distracted Drivers | view details |
| Cossette, Montreal | Molson Dry - Augmented Reality Party Messages | view details |
| Cossette, Montreal | Molson Dry - Social Reality Game | view details |
| DDB Germany, Berlin | IKEA Furniture | view details |
| Euro RSCG, Duesseldorf | Fiftyfifty - Magazine for Homeless People - "Transparent Man" | view details |
| mortierbrigade, Brussels | Music For Life | view details |
LIA Awards 2009©
