Cosmetics/Toiletries/Pharmaceuticals Entrant: Proximity Canada, Toronto Alka-Seltzer
"Alka-Seltzer's Great American Road Trip"

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Credits
Corporate Name of Client: Bayer Consumer Care
Agency: Proximity Canada, Toronto
Creative Director: John Gagne
Associate Creative Director: Jon Webber
Copywriter: Jon Ruby
Agency Art Director: Jeffrey Da Silva
Programmers: Shayne Jackson/Darrin Patey/Madara Ranawake
Production Manager: Jason Dick
Graphic Artist: Jeffrey Da Silva
Technical Developer: Darrin Patey
Production Company: Second Unit/Rhett and Link
Producers: Winnie Alford/Camielle Clark
Account Executive: Christina Yu
Account Supervisor: Kim Raycroft
VP Account Director: Mark Pilleggi